Overview
Malaysia’s tourism generated RM291.9 billion, contributing 15.1 per
cent to the economy in 2024
- Malaysia’s
tourism industry remained a key driver of the economy, contributing 15.1 per
cent 2023: 14.9 per cent) to GDP in 2024. In terms of performance, the tourism industry grew by 7.4 per cent compared to
10.9 per cent in 2023. Hence, Malaysia’s tourism industry in 2024 stood at
RM291.9 billion compared to RM271.9 billion in 2023.
- Malaysia’s
inbound tourism expenditure expanded by 41.1 per cent or RM107.0 billion in
2024. The growth of inbound tourism expenditure was supported by Shopping
activities (36.1%), followed by Passenger transport (19.1%) and Accommodation
(18.5%). The inbound expenditure composition was dominated by tourists’ segment
which contributed 96.1 per cent and the remaining 3.9 per cent by
excursionists’ segment.
- The
domestic tourism expenditure expanded by 25.1 per cent (2023: 32.9%) or RM98.4 billion in 2024. Domestic expenditure consists of
tourists which accounted for 57.8 per cent and excursionists made up 42.2 per
cent.
- The
internal tourism consumption grew at 33.0 per cent in 2024 from 66.1 per cent in 2023. The internal tourism consumption comprises of inbound
tourism expenditure and domestic tourism expenditure. Inbound tourism
expenditure regained dominance in 2024 at 52.1 per cent (2023: 49.1%) of
internal tourism consumption after five consecutive years of being dominated by
domestic expenditure.
- Tourism
employment contributed 21.6 per cent of Malaysia’s total employment or 3.5
million persons in 2024. In terms of growth, tourism employment grew by 4.6 per
cent as compared to expansion of 4.9 per cent in 2023. Retail trade, Food &
beverage and other services, collectively accounted for 85.2 per cent of total
tourism employment.
Technical Notes / Methodology
Subscribe
Newsletter
Subscribe to our newsletter and stay updated
Follow Us
Follow our Facebook page and stay updated
Follow
For interviews, press statement and clarification to the media, contact:
Baharudin Mohamad
Public Relation Officer
Email: baharudin[at]dosm.gov.my
Phone: 03 8090 4681
Not found what you looking for? Request data from us, through
Go to eStatistik
Email: data[at]dosm.gov.my
Phone: 03 8885 7128 (data request)
